Personal Coloring: Much More Than Aesthetics
- Michele Trancoso
- Sep 26
- 2 min read
Personal color analysis is often seen simply as a guide to which colors "look good" on someone. But it goes much further: it involves understanding how the interaction between tones and skin tone influences the way an image is communicated .
More than aesthetics, it is a tool for visual strategy and self-knowledge : colors can reinforce messages of seriousness, closeness, modernity or lightness — in a subtle but powerful way.

What is personal color analysis?
It is a technical study that identifies the color palette that best enhances a person's skin, hair and eyes, conveying harmony and vitality.
This practice has roots in the color theory of Johannes Itten , who studied contrasts and chromatic relationships, and evolved with objective systems such as CIELAB (CIE 1976 L*a*b*) , which allows color to be measured in dimensions of lightness, hue, and saturation.
The technique that underpins the process
In practice, the analysis involves:
Evaluate temperature (warm or cold), intensity (soft or bright) and depth (light or dark) of colors;
Test fabrics close to the face to observe the effects of light and shadow, vitality and balance;
Create combinations that suit not only natural beauty, but also a person's lifestyle and image goals .
Thus, personal coloring is not a “rigid manual”, but a map of possibilities for conscious choices.
My difference: freedom with acceptance
Unlike rigid approaches, my work isn't about banning colors or imposing rules. On the contrary: I combine deep technical knowledge with a welcoming and respectful approach.
Personal preferences always have a place—and together we find ways to use them harmoniously. Color, for me, doesn't limit; it expands the possibilities of expression.
Discretion in the process
Another pillar of my work is confidentiality . I maintain a low profile : your results will not be shared on social media without your consent. This ensures peace of mind and the freedom to explore new colors authentically and safely.
Conclusion
➡️ Personal coloring is not just aesthetic: it is strategy, self-knowledge and freedom with consciousness.
References for further information
Itten, Johannes. The Art of Color / The Elements of Color .
CIE (Commission Internationale de l'Éclairage). Colorimetry – CIE 1976 L*a*b* .
Hallawell, Philip. Integrated Visagism: Identity, Style, and Beauty (applies visagism in conjunction with color).
Parsons, Alyce. StyleSource: The Power of the Seven Universal Styles (styles and color harmony).



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