Some beauty trends show up and suddenly turn into “professional secrets”—as if you need an expensive course to understand them. And today I’m talking about one of the most overhyped ones: Shielded makeup  (aka maquiagem blindada ). Because what’s marketed as a revolutionary, ultra-pro technique… is often built on a very simple chemistry concept: 📌 Oil and water don’t mix. That’s it.Mystery solved.Thank you for coming to my TED Talk. 😄 But let me explain it properly—clearly

Sydney Sweeney’s personal color analysis is one of those topics that always sparks debate — and I totally understand why. She often appears with: golden, highlighted hair peachy/bronzed makeup warm and vibrant looks a sun-kissed glow And that makes many people think: “She’s definitely warm!” But professional personal color analysis isn’t defined by intuition — or by hair color, tanning, or makeup preferences. 📌 Color analysis is based on how the face reacts to colors (light-

There’s a very clear reason why the red carpet is so fascinating: it’s not only about fashion  — it’s about image . The exact same dress can look: elegant and “expensive” on one person, but heavy, dull, or overwhelming on another. And it’s almost never about lacking beauty or style. Most of the time, it’s simply a mismatch between: color (personal palette / seasonal color analysis) body proportions (3D body analysis) style lines (cut, construction, texture, and contrast) At t

Christmas and New Year’s Eve carry a ritualistic energy that transcends cultures, religions, and centuries. Regardless of personal traditions, there is one common point: these are moments of reconnection, presence, and conscious choice — and that includes what we choose to wear. In image consulting, working with colors goes far beyond aesthetics. It’s about intention. It’s about energy. It’s about internal and external communication. And few colors express this as deeply as r

More than a beautiful collage, the moodboard is a strategic, technical, and emotional tool — and in my method, it is the foundation for decisions in both personal color analysis and full image consulting.

But there’s one detail many women overlook: not every red works for everyone

In image consulting, understanding this foundation is essential to create facial harmony, choose haircuts, define eyebrows, select accessories, balance makeup, and translate the aesthetic message the client wants to convey.

The book I deliver in every consultation is the heart of my method. It gathers, in a clear, technical and welcoming way, everything you need to put your desired image into practice — without guesswork, without imposed standards, and without ready-made formulas.It is an exclusive material, crafted specifically for each client, with editorial care and professional depth. In this post, I’ll show you what makes this book so special and why it transforms the way you see yourself

In recent years, contouring has become one of the most popular makeup techniques. Inspired by celebrity and influencer tutorials, the method proposes to “sculpt” the face using dark tones to slim and light tones to highlight.However, from the technical perspective of visagism , this reasoning is flawed — and can completely distort facial harmony. 🌗 1. The original mistake: confusing shadow with shape The conceptual foundation of contouring comes from classical painting, wher

or a long time, bangs were seen as an aesthetic resource used to “hide the forehead” or soften certain facial features. However, within visagism, this view is limited.A bang is not a disguise — it is a visual language element capable of balancing shapes, directing attention, and even modifying the emotional perception that a face convey

For a long time, body analysis in image consulting was based on a simple division: apple, triangle, inverted triangle, hourglass, and rectangle.Although this classification can be useful as an introduction, it doesn’t explain the complexity of human proportions — and is therefore insufficient to define the looks that truly enhance each person. After all, the human body is not two-dimensional, and reducing its reading to five fixed categories ignores fundamental nuances of pro

Clothing labels are not just a legal requirement — they contain valuable information about a garment’s composition, care, and durability. Learning to interpret them is an act of image intelligence: it influences both your appearance and how you communicate care and consistency through what you wear. 🩵 1. What clothing labels actually tell you According to the Brazilian Consumer Institute (IDEC) and standard ABNT NBR 16365:2015, every label must include: Textile composition:

Before talking about fabrics, we need to understand threads — after all, every fabric is made of threads, and it’s within them that the visual language of clothing begins.The type of thread determines texture, drape, touch, comfort, sheen, and even how light reflects on the body.That’s why knowing the different types of threads is essential not only for choosing what to wear, but also for understanding what your image is communicating

A thought-provoking topic about presence and perception We live in an era where time and connection  are the most highly valued commodities — and smartwatches have become a symbol of this fast-paced lifestyle. They monitor steps, heart rate, sleep, and real-time notifications. But from the perspective of nonverbal communication  and personal image , there’s a subtle detail that often goes unnoticed: the simple act of wearing this accessory can unintentionally send a message o

🎨 The Numbering of Hair Dyes and Their Direct Relationship with Personal Color Analysis When we talk about hair color, it’s common to think only in terms of shades — blonde, brown, redhead…But behind every dye, there’s a precise numerical structure  that defines three fundamental factors: depth, temperature, and saturation . And the most fascinating part? These same three factors are exactly the three stages of personal color analysis. 1️⃣ The First Number: Depth The first n

In recent years, filters and geometric eyebrow stencils  have become popular on social media and even among beauty professionals. These schemes draw lines starting from the nose and mouth to determine where the eyebrow should begin, arch, and end. At first glance, they seem technical — but in practice, they are extremely generic and disregard facial individuality. ⚖️ The problem with “universal geometry” This type of stencil is based on the assumption that the human face is p

Shakira has been a brunette, a redhead, a golden blonde, and a cool blonde… and throughout all these phases, something interesting stands out: some colors illuminate her, while others completely wash out her face. In this post, I apply my technical three-step comparison and exclusion method to discover which color palette truly harmonizes with the singer — analyzing colors as light, not as pigment. A light yet precise analysis of what makes Shakira’s look shine — or not.