In image consulting, understanding this foundation is essential to create facial harmony, choose haircuts, define eyebrows, select accessories, balance makeup, and translate the aesthetic message the client wants to convey.

In recent years, contouring has become one of the most popular makeup techniques. Inspired by celebrity and influencer tutorials, the method proposes to “sculpt” the face using dark tones to slim and light tones to highlight.However, from the technical perspective of visagism , this reasoning is flawed — and can completely distort facial harmony. 🌗 1. The original mistake: confusing shadow with shape The conceptual foundation of contouring comes from classical painting, wher

or a long time, bangs were seen as an aesthetic resource used to “hide the forehead” or soften certain facial features. However, within visagism, this view is limited.A bang is not a disguise — it is a visual language element capable of balancing shapes, directing attention, and even modifying the emotional perception that a face convey

In recent years, filters and geometric eyebrow stencils  have become popular on social media and even among beauty professionals. These schemes draw lines starting from the nose and mouth to determine where the eyebrow should begin, arch, and end. At first glance, they seem technical — but in practice, they are extremely generic and disregard facial individuality. ⚖️ The problem with “universal geometry” This type of stencil is based on the assumption that the human face is p

Brief description Time passes — and that’s inevitable. But maintaining a youthful appearance has nothing to do with denying time; it’s about preserving the coherence of your own image . The less we radically alter our face, the more easily the brain recognizes continuity — and the less it perceives aging. The brain and the perception of time passing Our brain has an incredible ability to recognize faces. According to studies from Harvard University  and the University of York

Enquanto a harmonização facial tenta padronizar rostos, o visagismo busca revelar a harmonia individual — aquela que respeita proporções, identidade e expressão pessoal.